Abel Communication is an all-encompassing communications firm located in Baltimore, MD. They recently underwent a website redesign and were looking to have their business cards redesigned as well. At the beginning of the redesign process for their business cards, the intent was to create clean and simple cards with plenty of white space. The orange and green colors were chosen to reflect the color scheme of their new website. By deconstructing the company’s full logo into two separate pieces—one element on the front and one on the back—I was able to create ample white space for the vibrant colors to shine.